Back-to-school shopping is a family affair [Infographic]

by Cynthia Boris
Mom might have control of the wallet but when it comes to back-to-school shopping, what they buy is a family affair. According to a new study and infographic from Baynote, 70% of parents will bring their children along with them when they shop in-store for back-to-school supplies. Only 36% include their children when they shop online but here’s an interesting thing; though mo ...Read the full article