Turn Pitches Into Publicity With 4 Journalists’ Tips

by Susan Payton
When it comes to getting the attention of the media, many PR folks find it near impossible to stand out in a sea of pitches. I’ve been pitched myself, from people trying to reach my marketing blog audience, and there are certain pitches I immediately trash. Like those that aren’t addressed to me by name, despite my name being fairly easy to find on my blog.Read the full article