How to Split Test In Four Easy Steps

by Adam Lundquist
If you do not split test in digital marketing, you are wrong. At Nerds Do It Better we split test every single thing that we can. We split test ads, emails, landing pages, coffee selection at the office (just kidding, kind of), promotions and much more. We know that it is not helpful to us, or to the client to guess or say “we think so”.Read the full article