3 Tips on Why Your Digital Campaign Should Use Google Tag Manager!

There are so many essentials that go into a Search campaign; search marketers are utilizing every tool possible to work smarter and not harder. With Google Analytics introducing Universal Analytics, many web marketers are using this platform to mold a tremendous amount of metric data into knowledge that corporate decision makers can use to grow their business.Read the full article

Introduction to Google Tag Manager

Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketing, and more—with just a few clicks, and without needing to edit your website code. Take a quick look at how easy it is to set up an account and manage your tags.