Pinterest’s new head of brand: ‘I’m here to expand it globally’

by John Mcdermott
David Rubin may seem an odd choice to handle Pinterest’s image. For starters, he’s a man. Pinterest’s user base is, of course, predominantly female. Which makes Rubin — who was hired last week as Pinterest’s first head of brand — an interesting choice given that his last job was as senior vp of marketing at Unilever, where he worked on Axe, the ultra-masculine men’s body care ...Read the full article

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