6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing

Assuming that writing is “leadership at scale,” a writer’s greatest ally is re-publishing — previously written words can often find a whole new audience. With that in mind, from June 2nd – July 2nd I started a little experiment. I put LinkedIn’s new publishing platform to the test. The execution was simple: Monday through Friday, I would post 1-2 previously published articl ...Read the full article