Almap and Brazilian Airline Gol Linhas Aéreas See Sales Soar 56%

DoubleClick Customer Stories: AlmapBBDO & Gol Airlines

Brazilian airline Gol Linhas Aéreas wanted to reach their country's fast-growing online market of nearly 100 million users. Their agency, AlmapBBDO, used the DoubleClick Digital Marketing platform to integrate workflows, tailor the right message to each user, and measure the impact across the entire funnel. Now sales are up and Gol has seen a 2x return on its ad spend.

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