To Pop Up or Not to Pop Up: Knowing When This Strategy Works

by Jon Correll
To pop up or not to pop up, that is the question – and the answer isn’t as simple as you think. Sometimes a pop-up is an ad, other times pop-up content is meant as an aid or helper item that provides more information to visitors; however, it could be hurting your business instead. Read on for the lowdown on knowing when this strategy works and when you should avoid it altogether.Read the full article