Marketing Day: New Study From IAB, La-Z-Boy’s CMO Interview & Shakira Beats Volkswagen

by Amy Gesenhues
Here's our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Offers, Local Relevance Biggest Drivers Of Mobile Ad Clicks — Study There's been a lot of criticism of mobile advertising, and rightly so. Poor creative, tiny ad units, mistaken clicks and limited relevance have made mobile a ...Read the full article