How To Set Marketing Goals You Can Actually Achieve: Advice From The Experts

by Chloe Mason Gray
One of the things I struggled with the most when I was a Marketing Manager at a SaaS company was learning how to set goals for our department. It sounds like a simple-enough task, but over time I came to see goal-setting as something of an art; it requires practice, constant refinement, focus and a little bit of playfulness (unless you want to drive yourself crazy).Read the full article