#LiveInLevis Site Highlights Hipsterific Lives Of Others… And E-Commerce

by Steve Hall
Unleashing every hipsterific Millennial stereotype and alienating everyone else who once proudly wore Levi's, AKQA is out with the Live in Levi's Project, a "digital platform designed to engage and activate the expansive global community of Levi's fans around their shared experiences." As long as they are aged roughly 20-30. Snark aside, the project is noteworthy.Read the full article