Is Long-Form Content Part of Your Strategy?

by John Rugh
In the world of online marketing, we hear (and read) about rules and supposedly conventional wisdom often: “Email marketing is dead” ”Direct mail is dead” ”You need to be active on every social media channel” “People don’t read long content anymore” Here’s my take on that last one: long-form content is not dead. On the contrary, it’s alive and well.Read the full article