Top Seven Targeting Tactics for the Google Display Network

by Laura Oden
What is the Google Display Network you might ask? The Google Display Network (GDN) is a collection of websites that partner with Google to display ads on their web pages. Advertisers can use this channel to find relevant webpages for their message to appear on and increase their marketing reach. Building campaigns on the GDN can come with a steep learning curve because strateg ...Read the full article