Unruly Rolls Out Nielsen OCR for Video Advertisers, Marketers

by Greg Jarboe
Our friends at have announced that they've partnered with Nielsen to offer a 100 percent audience guarantee against Nielsen Online Campaign Ratings to help advertisers deliver greater efficiency, from planning to in-flight campaign optimization to audience guarantees and post campaign analysis. It will be available on Unruly's In-Stream skippable pre-roll format, which featu ...Read the full article