A guide to free and easy influencer research tools

A few months ago I was at huge tech industry conference. A sponsoring company had a massive LED “leaderboard” showing the leading influencers tweeting about the conference. There were a few people who I recognized but quite a few who I didn’t. I asked the administrator what constituted an “influencer” by their definition and the woman told me “number of Twitter followers.Read the full article

Keynote Speaker, Social Media Expert, Digital Media Speaker, Social Media Speaker. Mark Schaefer

This is a highlight video of Mark Schaefer -- Keynote Speaker, Social Media Expert, Digital Media Speaker, Social Media Speaker. He is available for professional speaking engagements and corporate workshops on social media, content marketing, and marketing strategy. Music rights were purchased through Royalty Free Music Library.com.