Little-Known Form Facts that can Increase Conversion Rates

by Sherice Jacob
There’s a lot of talk about how the right form can boost conversion rates. You need X number of fields and don’t even think of asking for a phone number – this isn’t a date, people! Oh, and make sure that button doesn’t say “Submit” – I’d rather not submit to anything, thank you very much. But underneath all of that well-intentioned advice, there are some questions that just h ...Read the full article