8 Steps to Finding Relevant News Outlets With Twitter Lists

by Erin Feldman
Most Twitter users are familiar with lists. They tend to use them to categorize followers according to what they do or where they live. It’s a valid use of lists, but it neglects a potential option with high dividends: using Twitter lists to find relevant news outlets. Such a use is attractive to PR professionals; they seek to place stories in outlets where their key audience ...Read the full article