Finding Your Niche With 'Fractal Marketing': Andrew Davis Talks to Marketing Smarts [Podcast]

Andrew (AKA Drew) Davis, marketing speaker, bestselling author, and founder of Tippingpoint Labs. He wrote the book Brandscaping: Unleashing the Power of Partnerships, and donates some of his time on a daily basis to nonprofits and others who need marketing advice. I invited Andrew to Marketing Smarts to discuss his ideas about "fractal marketing"—breaking your audience do ...Read the full article