Twitter Testing New Promoted Video Ads For Advertisers

by Jennifer Slegg
Twitter has announced they are expanding their Twitter Video Cards tests with promoted video ads. Twitter began testing native videos earlier this year, incorporating feedback from both brands and users. While the initial videos were short 6-second Vine videos, more recent clips appear to be much longer duration in length, such as the 2:24 video showing the Fifty Shades of Gr ...Read the full article