How to Turn Freebie-Seekers into Paying Customers: 4 Strategies Worth Testing on Your Site

by Sherice Jacob
Freebie seekers. The very words send a shudder through both product and service-based businesses alike. The worry is that these potential customers will cause a drain on the system – taking, taking, taking without buying. However, with the right approach, this worst case scenario can be avoided significantly, if not completely. The problem isn’t with your product or service.Read the full article

Founder Showcase - Phil Libin Keynote

This is a talk by Phil Libin, CEO of Evernote at the quarterly Founder Showcase in Silicon Valley. Phil discusses the detailed revenues and underlying statistics, including conversion rates, of Evernote. Phil is a Mentor at the Founder Institute, where this talk was first given.