Before Visiting a Store, People Are Turning to Facebook…And Other Hot Topics

by Ryan Pinkham
In today’s hyper-connected world, it’s rare that someone walks through your door without having interacted with you somewhere online. Sometimes it will happen because they have a problem they need to solve — they perform a search on a site like Google or Bing, and discover your business. Other times, people will hear about your business offline, and go online to learn more.Read the full article