Google Launches Ability To Track “Website Call Conversions” In AdWords

by Ginny Marvin
Today, Google launched a what's likely to become a popular new feature for many AdWords advertisers. Website call conversions allow advertisers to track calls that occur after a user arrives on a web site from an ad click. A code snippet dynamically inserts a Google forwarding number on the website after a user clicks on an AdWords ad.Read the full article