Slacktivism

by Seth Godin
This is far from a new phenomenon. Hundreds of years ago there were holier-than-thou people standing in the village square, wringing their hands, ringing their bells and talking about how urgent a problem was. They did little more than wring their hands, even then. In our connected world, though, there are two sides to social media's power in spreading the word about a charitable cause.Read the full article