Mobile Is Rising Star Of The E-Commerce Show

by Greg Sterling
An increasing percentage of shopping starts on a smartphone but later concludes on another device or offline. Yet despite this and its smaller-screen challenges, mobile commerce is far outpacing the rest of US retail and e-commerce in terms of growth. According to recent figures from comScore, m-commerce grew 47 percent year-over-year, while overall e-commerce grew only 10 percent.Read the full article