Be A Statistically Significant Marketer (Part 2)

by Brian Massey
Yay, statistics! Question 1: Are the results I'm seeing from my online marketing really telling me what happened? Question 2: Are these results "good" enough to predict what will happen in the future? When we know how to answer these two questions, we become the Oracles of Delphi within our businesses, interpreting the past and predicting the future of our online endeavors.Read the full article