You’re Probably Making One of these 3 Bonehead AdWords Mistakes

by Jennifer Slegg
Everybody makes mistakes. Having audited hundreds of AdWords accounts, I’ve seen plenty of PPC blunders. Blindly accepting Search Query suggestions: we all know that examining search queries to find potential positive and negative keywords is a “best practice.” It’s easy to generate a Search Query report – when viewing keywords, just look under the Details drop-down.Read the full article