How Popular Is Snapchat With Millennials?

Half of adults age 18-24 in the United States who own smartphones have installed the Snapchat app, according to recent data from comScore. That's a significant increase in usage compared with the same time last year, when just 30% of 18-24-year-olds were using Snapchat. Use of the mobile messaging app has also spiked with older Millennials, age 25-34, with 20% now using it—u ...Read the full article