Amazon Plans To Take On Google AdWords [Report]

by Ginny Marvin
Amazon and Google have long had an tenuous relationship — at once both cut-throat competitive and symbiotic. The companies compete head-to-head in online product search and local delivery services among other areas such as phones, yet Amazon is one of Google’s largest text ad advertisers, and the online retailer gets a cut of click revenues from running Google’s AdSense ads on its site.Read the full article