Is Email Marketing the New 3 Martini Lunch?

Email marketing remains one of the most effective programs for speaking directly to and with your customers. Yet with so many potential uses, one appears to be rising to the top. Is email marketing the new 3 martini lunch? A recent survey from Forrester sheds some light on the subject. With data captured in the second quarter of 2014, the survey asked what were the top 5 most ...Read the full article