Video Marketing Survey: 71% Say Video Conversion Rates Outperform Other Marketing Content

by Amy Gesenhues
Marketers who fail to incorporate videos into their content marketing strategy may be overlooking a potential goldmine. According to a video benchmark report from video marketing and analytics platfrom Vidyard, 71 percent of marketers said their video content’s conversion performance was either somewhat or much better compared to other types of marketing content.Read the full article