AdAlysis Launches To Make AdWords Ad Testing More Efficient, Accurate

by Ginny Marvin
Image source: AdAlysis Ad testing in paid search is a relatively painless — until it comes to the actual analysis. It’s easy to set up ads tests, but analyzing ad performance can be a time sucking process for even the most sophisticated paid search teams. Worse yet, the results can be misleading if enough information isn’t available, the data have not been segmented or filt ...Read the full article