The PPC Search Network Campaign Launch Checklist

by Pauline Jakober
Even if you can launch a PPC campaign in your sleep, sometimes, things get overlooked; items slip through the cracks, and months later, you’re scratching your head wondering how a scarf ad landed users on a hat page. It happens to the best of us. No matter how focused and experienced a PPC manager, there are endless details that go into a streamlined campaign launch.Read the full article