RLSA Increases Brand Conversions 71 Percent

This is a tale of a client looking to optimize their PPC brand campaign. They knew showing PPC ads for branded terms was valuable to their business (if you’re wondering what that value is check out my colleague, Harris Neifield’s, blog that answers that very question) but they were having a hard time digesting the increasing CPA. That’s where SEER comes in.Read the full article