How Condé Nast retooled for programmatic

by Ricardo Bilton
This is the first story in the series “The Programmatic Publisher.” It is brought to you by LiveRail, a leading publisher monetization platform setting the standard for innovative video advertising solutions. Condé Nast may be a glossy magazine company at heart, but it’s also embracing the promises of programmatic selling, at least in its own way.Read the full article