Online Marketing News: Bing Gets Conversational, LinkedIn Gets Transparent, YouTube Wins Popularity Contest

by Ben Brausen
10 Reasons Why Social Media is Good for Business [INFOGRAPHIC] - Some say social doesn’t make business sense. Those folks are wrong. This infographic covers 10 reasons why social is good for business and why you should be doing it too. AllTwitter Bing Launches Conversational Search - In its continued drive to build a search platform based on entity and conversational understa ...Read the full article

  • Facebook Leads Way In In-store Sales for SMBs [Study] - 18 readers, 33 Tweets - A new study from digital marketing company G/O Digital shows that compared to Twitter and Pinterest, Facebook is better at driving offline sales for small businesses, with 84 percent of respondents saying that local deals or offers on Facebook heavily influence their decision to make in-store purchases.

  • Facebook Now Tells Whether Mobile Ads Lead to Desktop Purchases - 15 readers, 3 Tweets - Facebook is trying to show advertisers how powerful its mobile ads can be when it comes to driving sales.