Study: YouTube Shining Star Of Paid Social Campaigns, Earning 14% Conversion Rate

by Amy Gesenhues
Video has stolen the social ad spotlight once again. According to a study released last week from AoL Platforms, YouTube out-performed all other social networks when analyzing paid social ad campaigns. AoL Platforms claimed YouTube was the most effective social platform for introducing new products, and generated a 14 percent percent conversion rate.Read the full article