Twitter Introduces Buy Button To Enable In-Tweet Transactions

by Martin Beck
Twitter took the wraps off its long awaited e-commerce plans today, announcing a test of a Buy button that will enable users to make purchases from within tweets on their iOS and Android devices. The test is being pushed out to a small percentage of U.S. users, who will be seeing the button on tweets from a select group of Twitter e-commerce partners — Fancy, Gumroad, Musictoday and Stripe.Read the full article