Under Armour and Gisele Discover Content Is the Best Weapon Against Haters

by Tamarra Kemsley
Under Armour is at it again, with Thursday’s release of the latest installment in their “I Will What I Want” campaign. Only this time, it’s not Olympic athletes or ballerinas at the center. Supermodel Gisele Bündchen flaunts her rock-hard abs and fierce roundhouse in a video that amassed more than 1.Read the full article

Dove Real Beauty Sketches

Join the conversation at: #WeAreBeautiful Watch the whole experience at: http://dove.com/realbeautysketches Women are their own worst beauty critics. Only 4% of women around the world consider themselves beautiful. At Dove, we are committed to creating a world where beauty is a source of confidence, not anxiety. So, we decided to conduct a compelling social experiment that explores how women view their own beauty in contrast to what others see. And don't forget: YOU are more beautiful than you think!


Always #LikeAGirl

Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty's really no picnic either, it's easy to see what a huge impact it can have on a girl's self-confidence. We're kicking off an epic battle to make sure that girls everywhere keep their confidence throughout puberty and beyond, and making a start by showing them that doing it #LikeAGirl is an awesome thing. "In my work as a documentarian, I have witnessed the confidence crisis among girls and the negative impact of stereotypes first-hand," said Lauren Greenfield, filmmaker and director of the #LikeAGirl video. "When the words 'like a girl' are used to mean something bad, it is profoundly disempowering. I am proud to partner with Always to shed light on how this simple phrase can have a significant and long-lasting impact on girls and women. I am excited to be a part of the movement to redefine 'like a girl' into a positive affirmation." So tell us... what do YOU do #LikeAGirl? For the past 30 years, Always has been empowering girls globally, bringing puberty education to millions of adolescent girls. Find out more at http://www.always.com/en-us/likeagirl.aspx Facebook - http://www.facebook.com/always Twitter - http://twitter.com/Always


Not Sorry | #ShineStrong Pantene

Sorry, NOT SORRY for asking you to watch this video. After all, why are women always apologizing? Sure, it's polite to say "sorry" sometimes. But for everything? No way. Be confident and #ShineStrong, see more from Pantene's series: https://www.youtube.com/watch?v=kOjNcZvwjxI&index=2&list=PLIUDgI1r16CtwFat4CWu6UQZhVfECP9s8 As women, we weaken our own strength (in ways men never do) at work, at home, during moments in between. Sorry is more than just one, little, reflex word. Please share with the women who shine in your life and help Pantene empower women everywhere. Because when you're strong on the inside, you shine on the outside. And that's a beautiful thing. Don't be sorry. Be strong and shine. Go to http://www.pantene.com/shinestrong to learn more. Pantene Channels: Website: http://www.pantene.com/ Facebook: https://www.facebook.com/PanteneNA Twitter: https://twitter.com/Pantene Pinterest: http://pinterest.com/PanteneUS/ Instagram: http://instagram.com/pantenehair Vine: https://vine.co/u/916559643151572992 Google+: https://plus.google.com/+pantene/posts Subscribe to see more Shine Strong Pantene videos: http://www.youtube.com/subscription_center?add_user=pantene Pantene #ShineStrong stands for women empowerment. This video highlights some of the ways that we, as women, weaken our own strength.


Misty Copeland - I WILL WHAT I WANT

Misty Copeland's destiny was not to be a ballerina. But will trumps fate. Follow the Under Armour I WILL WHAT I WANT movement at http://www.IWILLWHATIWANT.com


Gisele Bündchen - I WILL WHAT I WANT

Watch Gisele face real-time commentary now at: http://iwillwhatiwant.com/gisele Gisele knows what it means to live under the microscope, amongst the noise of contradicting opinions. But will beats noise. #IWILLWHATIWANT