$5 is all that stands between Amazon and a brick and mortar sale

by Cynthia Boris
Picture yourself in this scenario: you’re about to purchase a $50 item at a retail store. Before putting it in your cart, you take out your smartphone, open the Amazon app and scan the barcode on the item to compare the price. Hmm…it’s only $45 on Amazon. You have free shipping through Prime so it’s a $5 savings. (Maybe more if it’s taxable.Read the full article