Social Reach: Put Your Money Where Your Mouth Is

by Adrienne Sheares
Brands on social media are getting super competitive. Who doesn’t want to be associated with the next Ellen-Selfie Oscars phenomena? In 2014, most brands “get it.” They know their audience is on social media and that they need to be on it. The competition is fierce, as more and more content is being produced in attempt to reach the same eyeballs.Read the full article