The brand fallout for the NFL and beyond from the Ray Rice case

by Curtis Silver
The NFL has a serious brand problem on its hands. The $10 billion sports league is grappling with the fallout from its handling of the domestic abuse case of (now former) Baltimore Ravens running back Ray Rice. The NFL’s made a show of courting women, most notably with its breast cancer awareness program, but now it’s in the position of scrambling to explain its initial lenien ...Read the full article


  • Has Peter King Read His Own Reporting On The Ray Rice Fiasco?

    deadspin.com - 7 readers, 499 Tweets - On July 29, SI.com's Peter King, who covers the league from the centermost pleat on Roger Goodell's khakis, reported that "NFL and some Ravens officials" had seen unreleased security-cam footage of the Ray Rice altercation from within the elevator. At the time, it was important for the NFL to establish that it was taking great pains to investiga...

  • Verizon CEO Defends NFL's Roger Goodell, Targets Online TV Service Launch in 2015

    hollywoodreporter.com - 9 readers, 4 Tweets - Verizon Communications chairman and CEO Lowell McAdam said Thursday that the telecom giant was planning to launch an online TV service "probably late ...