Improving Your Ad Campaigns with Advanced Metrics: An Interview with John Gagnon

by John Rampton
As part of our SEJ interview series, I recently caught up with John Gagnon of Bing Ads to discuss advanced metrics and what you should look for in terms of performance on your next campaign. In the video below, John points out what metrics you should be looking at that they might not know about, and what kinds of things you should be measuring in your next campaign.Read the full article

Improving Your Ad Campaigns with Advanced Metrics: An Interview with John Gagnon

John Rampton interviews John Gagnon from Bing Ads about advanced metrics and what to look for in terms of performance on your next campaign.