4 Brands That Have Cracked the Social Commerce Code

by Pratik Dholakiya
Social commerce has been the latest buzzword over the last few months. With Facebook testing its ‘Buy’ button and Twitter planning to follow suit; the social media platforms have turned serious about growing their share of their e-commerce pie. As per current estimates, social commerce accounts for between 5 – 20% of sales for nearly 60% of all businesses that market themselves on social media.Read the full article