Key takeaways from the content marketing and native advertising roundtable

by Ornaith Killen
According to the Econsultancy / Responsys Marketing Budgets 2014 report, content marketing is the area in which companies are most likely to be increasing investment in the coming year, with 74% of companies indicating that they will spend more on this in the future. These stats were reiterated during the Content Marketing and Native Advertising roundtable hosted at the Econ ...Read the full article