Create Valuable Marketing Campaigns: Start with Strategy, Build with Imagination

by Meegan Kauffman
So you have all these great ideas for your business marketing: an app that will take over the world, an e-book that will change the industry as we know it, a banner ad people will actually click on. Ideas and passion are fuel for successful campaigns, but you also need the structure that strategy provides to propel your product into your customer’s hands.Read the full article