Push It: Boosting Engagement with Mobile Notifications

by Anastasia Dyakovskaya
Content Marketing, Owned Media Getting your audience to download your app is great, but it’s not enough to keep them active and engaged beyond the first look. They’ve got things to do and people to see; they need to be reminded of your existence if you want them to pay attention, and even then there’s a chance they might ignore you all together.Read the full article