How Goldman Sachs and The New York Times Made a Content Marketing Hit

by Joe Lazauskas
When you think of The New York Times peppering Goldman Sachs with questions, you probably don’t think of comfy chairs, a brightly lit stage, and a content conference. But that was the scene yesterday as Sebastian Tomich, vice president of advertising at The New York Times, and Amanda Rubin, global head of brand and content strategy at Goldman Sachs, sat down to talk native advertising.Read the full article