How 20 top UK retailers handle social customer service

by Christopher Ratcliff
Last week I took to Twitter posing as an 'innocent' customer and asked 20 of the UK’s top retail brands a variety of questions. They were all pretty simple: “what time does my local branch shut?” “Can I return online purchased items to a high street branch?” “When will this item be back in stock?” Theoretically nothing any social media team couldn’t easily answer.Read the full article