Overcoming AdWords Trademark And Disapproval Issues

by Kristina Mclane
Would you rather have all your ads be disapproved for using a trademark or have a competitor use your trademarked term? Both are major downers that can seriously affect paid search performance. Recently, I dealt with both of these issues, which enhanced my knowledge of the AdWords trademark policy. The key to all trademark issues is the “3rd Party Authorization Request form.Read the full article