Reports: Facebook nearing launch of ad network, ‘Atlas’

by Justin Lafferty
Reports: Facebook nearing launch of ad network, ‘Atlas’ As early as next week, Facebook could launch a new advertising network to help it compete with Google, according to The Wall Street Journal. Reportedly named Atlas (based on Facebook’s 2013 acquisition of Atlas from Microsoft), the new ad network will help marketers better target and measure the performance of their ads.Read the full article